A pretty popular thing this effect is. Requires knowledge of basic photoshop. Create a new layer having
1024x768 px and
72 dpi. Select now the
Rectangle Tool (U) to represent the background for the picture to be next.
Blending Options-Gradient Overlay
Gradient’s parameters: 
The new layer must be painted in white color by using the
Paint Bucket Tool (G). Click after that on the next option on this layer:

Press three times on
Ctrl+F. Press on the
Add a Mask on the layers,
Fill 50%,
Blending Mode -
Soft Light. The
Gradient Tool will be helpful to dark out the lowest part of the picture.

Choose the
Brush Tool (B) and represent the grass on a new layer (press the right button on the picture and select

)
Select two colors for the brush:
CCDC4A and
7FB51B from the left panel, the way it is demonstrated in the next picture. Applying smooth motions, we have to represent the hills covered with the grass.